Maximising the benefits of voice in customer service

Voice interaction remains an effective channel in customer relations, allowing customers to easily explain a situation and receive any emotional support if needed. Voice is in high demand from customers and so it is important to consider the strain this can place on call agents. We have outlined some simple ways to maximise the benefits of your voice channel and ensure both advisors and customers have the best possible experience.

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Three reasons why brands still need voice in their customer relations

The range of digital channels now available and the rise of automation has transformed the world of customer relations. It might seem that simple voice interaction is no longer needed, or effective. On the contrary, voice remains a popular and valuable mode for communication amongst customers. When delivering a superior customer experience with meaningful interactions, there are at least three key reasons why voice remains the best tool for your brand.

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